Responsive web design, or more commonly referred to as being mobile friendly. A responsive website site adjusts to the pixel width of the device upon which it is being viewed. A responsive website isn’t just a website that works on a mobile phone, it’s a site that retains the same level of user experience as it would on a desktop computer on every single device.
Is your current website responsive? If it’s not, you could be missing out on business. 40% of people will choose another site if the first one they land on is not mobile friendly. 4 in 5 users are not only using their mobile devices to search for service providers, they are also increasingly using them to make bookings and purchases.
Did we mention SEO? Let’s not bamboozle you with acronyms, SEO is short for Search Engine Optimisation, and thats kind of a big deal. Since 2015 Google has been rewarding websites that were built responsively for multi-device support over standard destop sites. Technology presses on and we are the point where having a responsive site is transitioning from being a competitive advantage to becoming industry standard. The earlier you adopt, the better off you will be.